Sushiro (スシロー) is one of the largest restaurant chains for belt sushi in Japan with about 200 outlets. Being a national player they are running commercials in TV. They developed a new aesthetics for Sushi commercials giving it a delicious but modern style. Sushiro’s commercials are also called Sushi Rap due to the quick change of pictures and the rap like music, which is using traditional Japanese instruments such as shamisen.
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